Colour choice

 Looking on my previous investigation, I used Victor Moscoso colours for a beetle. 





As I am working on upgraded logotype I decided to try colours from his next work 





Using Yeedropper tool I coloured all my work in blue, green, yellow and pink colours. As the main dark colour I took a brown. 


I did the same with with the right side on a wing. 





As I mentioned in a previous post, I want to use AI in my design. So there are a few colour schemes, generated by AI based on my colour scheme. 



I also tried to use colours from American graphic designer from 1960 Milton Glaser




My final outcome for a logotype. I like this one the most, as it relates to surrealism. I am going to use dotts from pop-art later. 



Colour palette (Update: 04.03)


According to the post above, I will explain why I chose those colours. There are: blue, dark blue, dark red,  pink, orange, green, 
turquoise, peach and dark orange. As in 60s it was very popular to say that pin is for woman. In my project I want to show that products for woman does not need to be only pink or consist from elegant and "womanly" elements. My project is for different woman, so I used different colour palette, which will suit to every kind and type. Also using very brave and bright design concept for banners, business card, flyers - thats how my project relates to "Modern pop-art", using theme of woman rights. I want to show that woman does not have to choose only pink, they have to be able to choose every colour they want. 

In my project I am using 2 colour temperature: warm and cold. Warm main colours: red hues, green hues, blue hues and orange hues. 

This colours make a 4 square colour wheel combination (As Victor Moscoso used). 

Red colour - love and passion, shows also domination. I chose it to create a passion in my project. 
Blue colour - means rest, positivity and 

REFERENCES 


1.Milton Glaser | Store | Dylan Reproduction, 2008. (n.d.). Milton Glaser | Store | Dylan Reproduction, 2008. [online] Available at: https://www.miltonglaser.com/store/c:posters/824/dylan-reproduction-2008/.

2. (No date) Victor Moscoso. young bloods, the youngbloods, the other half, ... Available at: https://www.moma.org/collection/works/7227 (Accessed: 30 January 2024). 

3. Undefined (no date) The birth of digital fonts, The Pixartprinting blog. Available at: https://www.pixartprinting.co.uk/blog/birth-digital-fonts/ (Accessed: 30 January 2024).